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6 methods to get users to their Aha! moment
If you reframe the goal of a self-serve MVP as making your product easy to learn, it opens your team up to ideas for the product roadmap that they might not even think of as a part of their core product.
But this focus on speed-of-learning can make complex products easily accessible and bring down your TTA to 15 minutes. Here are six specific methods that you can use either as stand-alone or in combination to design your bridge to the promised land:
- Empty-state design
- Week one out-of-the-box
- Hyper-real sandbox
- Sherpa onboarding
- Back-to-school flow
- Friendly bot helper
[See original article for deep dive]
Most relevant during:
PMF phase
Most relevant for:
ACVs < $15K
ACVs $15K-$50K
