B2B Average months at productivity per rep (2020)
We calculated months at productivity by subtracting ramp time from tenure.
Doing so, we find a median of 26 months at productivity.
High-growth companies have 25% lower average time at productivity than laggards (21 versus 28 months respectively). Considering the lower experience requirements, which correlate with shorter tenure, this isn’t surprising.
[Go to the link below for the full report]
Most relevant during:
GTM Fit phase
Scale phase
PMF phase
Most relevant for:
ACVs < $15K
ACVs $15K-$50K
ACVs > $50K
