B2B Growth rates by revenue band (2020)
But what exactly makes a company “high-growth”?
If Company A grew from $2M to $6M, that additional $4M represents 200% growth. Compare that to Company B who went from $200M to $290M, that’s “only” 45% growth—but an additional $90M in revenue.
Clearly, raw growth rate doesn’t tell the whole story. We decided combine reported growth rate and revenues. We marked the top quintile (highest 20%) per revenue band as “high-growth.” We then marked the bottom quintile (lowest 20%) per revenue band as “laggard.”
[Go to the link below for the full report]
Most relevant during:
GTM Fit phase
Scale phase
PMF phase
Most relevant for:
ACVs < $15K
ACVs $15K-$50K
ACVs > $50K
