Industry & Vertical sales team structure
Another way a sales team can be structured is by industry, or vertical.
Sales teams specialized in a particular industry would have more experience and understand the nuances of that industry, resulting in higher close rates.
If your organization handles sales across multiple industries, we recommend breaking your sales team structure by vertical.
Most relevant during:
PMF phase
GTM Fit phase
Scale phase
Most relevant for:
ACVs < $15K
ACVs $15K-$50K
ACVs > $50K