Time to $100M
Another way to look at the same data is to think about the revenue trajectory over time,
or “how many years to $100M”. The graph and table below show for a consistent top, median, or bottom quartile company (at the cutoff points) how long it takes to grow from $1M to $100M.
A company that grows consistently, just at the top quartile cutoff growth rate, takes six years to get to a $100M run rate, a median performer takes eight years, and a bottom quartile performer does not yet get there in ten years. This is a calculation with all sorts of survivorship bias problems, because the slow growth companies tend to get acquired and not make it all the way to $100M, but the analysis is roughly right.
Most relevant during:
GTM Fit phase
Scale phase
PMF phase
Most relevant for:
ACVs < $15K
ACVs $15K-$50K
ACVs > $50K