Timing of SDR to AE promotions (2021)
Timing of SDR to AE promotion
For those respondents with an SDR-to-AE promotion path, reps spend a median 17.5 months in SDR role(s) prior to AE promotion.
This varies significantly by ASP—ranging from 10 months (below $5K) to 25+ months (above $100K).
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Most relevant during:
GTM Fit phase
Scale phase
PMF phase
Most relevant for:
ACVs < $15K
ACVs $15K-$50K
ACVs > $50K
