• Step 1: Write an agenda of the points your are going to demo. Keep it to three points on a 30 minute call and five points on a 60 minute call.
• Step 2: For each demo point, summarize your previous diagnosis and point out why you are showing a particular solution.
• Step 3: Orient the client with the layout of your product on the screen.
• Step 4: - Demonstrate how your product solves their problem. - "Hand over"controls by asking if there is anything would like to see. - Identify impact for each point by asking three questions: - Would this address the issue you described earlier? - Can you see yourself using this product? - How would this impact your business?
• Step 5:At the end of each question, summarize the key findings, and move to the next point.
• Step 6: Following the demonstration, recap the findings across all three points using the customer's vernacular.
  

Pro tip: Open layers in the dock on the right-hand side. Turn layers on or off according to what best fits your use case.

‍